How-To

Getting Started with Email Marketing

Introduction

Getting Started Email Marketing: Overview

Lesson 1 (of 24)

Launch Your Email Marketing in Four Steps

Lesson 2 (of 24)

Set Goals for Your Email Marketing

Lesson 3 (of 24)

Build Your Email Subscriber List

Lesson 4 (of 24)

Select Your Email Types

Lesson 5 (of 24)

Plan Your Email Content

Lesson 6 (of 24)

Use the Websites + Marketing Email Marketing Tool

Lesson 7 (of 24)

Ensuring Your Emails Look Professional

Lesson 8 (of 24)

Creating a Beautiful Email Banner Image

Lesson 9 (of 24)

Crafting High-Quality Email Content

Lesson 10 (of 24)

Developing Compelling Email CTAs

Lesson 11 (of 24)

Writing Subject Lines That Get Email Opens

Lesson 12 (of 24)

Personalizing Your Marketing Emails

Lesson 13 (of 24)

Complying with Email Regulations

Lesson 14 (of 24)

Proofreading and Testing Your Emails

Lesson 15 (of 24)

Optimizing Email Deliverability

Lesson 16 (of 24)

Measuring Email Performance

Lesson 17 (of 24)

Starting Your Marketing Email

Lesson 18 (of 24)

Create an Email Marketing Campaign

Lesson 19 (of 24)

Adding Engagement Features to Your Emails

Lesson 20 (of 24)

Using Feature Add-Ons in Your Emails

Lesson 21 (of 24)

Editing Styles in Your Emails

Lesson 22 (of 24)

Previewing and Testing Your Emails

Lesson 23 (of 24)

Create and Send an Email Campaign

Lesson 24 (of 24)

Tracking and Analyzing Email Statistics

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Getting Started with Email Marketing

In this course, you'll learn:

A simple four-step process to kickstart your email marketing efforts
How to design and compose professional-looking marketing emails
Guidelines for managing email marketing logistics and tracking metrics
How to use GoDaddy Email Marketing in Websites + Marketing

About the guides

Emily

Hi, I'm Emily. As a GoDaddy Guide, I love being able to give our customers a mix of help, advice, and cheerleading. It's a huge step, starting your own business, and I want our customers to know that we have their back, whatever they need!

London

Hi, I'm London. Being a GoDaddy Guide gives me the opportunity to talk to a variety of entrepreneurs, all with different needs. Helping them understand how to use our tools to accomplish their individual goals – that’s what it’s all about!

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