How marketing campaigns work in Airo AI Builder
Airo AI Builder can help you run marketing campaigns that support your business goals, like launching a new venture, promoting a new product or service, building buzz for an upcoming event, or running seasonal promotions. Describe what you're promoting in your own words, and Airo will create a plan and generate the content for you. Nothing goes live until you approve it and publish your app or website.
What does my marketing campaign include?
Depending on your goal, Airo AI Builder may recommend and build:
- A campaign landing page
- One or more blog posts
- One or more Facebook posts
Airo AI Builder recommends the best mix of channels for your goal, and you can adjust it when you review the plan.
How do I connect to Facebook?
If your campaign includes Facebook posts, you'll need to connect your Facebook account to your Airo AI Builder app or site. This is a one-time step where we walk you through signing in and authorizing the connection with Facebook. After that, Airo AI Builder can post on your behalf whenever you launch a campaign that includes a Facebook post.
If you haven't connected an account yet when you launch a campaign that includes Facebook, we'll ask you to connect before posting.
Where does my campaign content live?
The campaign landing page and blog posts are added to your Airo AI Builder app or site. Like any other changes, they become visible to visitors once you publish your site to launch the campaign.
Your Facebook posts are published directly to your connected Facebook page once your campaign launches.
Where will I find my campaign details?
To display the details of your campaign, select Marketing. By default, your campaign is displayed in a list view. To switch to a calendar view, select 
Calendar. This displays your campaign on a timeline, with each piece of content shown on the day it's scheduled to go out. Your landing page appears as a bar spanning the whole campaign, since it stays live for the entire duration.
To switch back to the list view, select 
List.
How do I track my campaign's engagement?
After your marketing campaign has launched, you can check how it’s performing. For the specific campaign, expand Summary to show the total number of visits for the campaign. Expand Visitors Generated to show leads by source, like Facebook or your blog, so you can see where your engagement is coming from.
How do I set up a campaign?
To get started, follow the steps for creating a marketing campaign with Airo AI Builder.